How CTV Delivers “Goldilocks” Reach and Frequency to Advertisers
Posted by Sean Callahan on Apr. 23, 2024
Introducing Harmony
Posted by Laura Foster - VP of Product Marketing on Apr. 16, 2024
Bringing Harmony to the CTV Marketplace. Together.
Posted by Zvika Netter - CEO and Co-Founder on Apr. 11, 2024
Can the CTV Advertising Ecosystem Avoid the Mistakes of the Past?
Posted by Stacey Reney — Vice President, Marketing on Apr. 08, 2024
Why Brands Are Embracing Advanced Creative in Their CTV Advertising
Posted by Sean Callahan on Apr. 03, 2024
Media Mavens: The Innovid Interview with Andres Fabian
Posted by Sean Callahan on Mar. 28, 2024
Personalization and CTV: Advertisers Close in on the Holy Grail
Posted by Sean Callahan on Mar. 25, 2024
Innovid Launches "The CTV Advertising Insights Report 2024"
Posted by Sean Callahan on Mar. 20, 2024
New Case Study: Mattress Company Awakens Powerful TV Advertising Performance With InnovidXP
Posted by Meg Coyle — VP of Communications on Mar. 12, 2024
How Interactive Super Bowl Ads Are Changing the Game
Posted by Sean Callahan on Mar. 07, 2024
Media Mavens: The Innovid Interview with Alissa Coronna
Posted by Sean Callahan on Feb. 27, 2024
Advertisers Optimize Less Than They Measure. Why That’s a Problem.
Posted by Sean Callahan on Feb. 22, 2024
Innovid’s Super Bowl MVPs (Most Valuable Promoters)
Posted by Sean Callahan on Feb. 15, 2024
How Streaming Is Changing Super Bowl Advertising — for the Better
Posted by Sean Callahan on Feb. 08, 2024
New Streaming Service Shows Live Sports Are Running to CTV
Posted by Stacey Reney — Vice President, Marketing on Feb. 07, 2024
Closing Time? How to Easily Switch From Amazon/Sizmek to Innovid
Posted by Dan Mouradian - Vice President, Global Client Solutions on Feb. 06, 2024
100% Digital TV Is Coming. Are You Ready?
Posted by Sean Callahan on Jan. 31, 2024
TV Speak: Innovid’s Modern Glossary for Converged TV Advertising
Posted by Meg Coyle — VP of Communications on Jan. 23, 2024
Sizmek Shuttered: Is This a Seismic Shift for Ad Servers?
Posted by Dave Helmreich on Jan. 18, 2024
Chrome Officially Begins Shutting Down Cookies, but Life Finds a Way
Posted by Laura Foster - VP of Product Marketing on Jan. 17, 2024
Disney & Innovid Are Closing the Measurement/Action Gap with Real-Time Creative Optimization
Posted by Sean Callahan on Jan. 16, 2024
10 Trends That Will Transform TV Advertising in 2024
Posted by Meg Coyle — VP of Communications on Jan. 04, 2024
Media Mavens: The Innovid Interview with Walter T. Geer III
Posted by Sean Callahan on Dec. 27, 2023
Media Mavens: The Innovid Interview with Sam Karow
Posted by Sean Callahan on Dec. 19, 2023
Why the “Converged TV Disconnect” Is Amplified for Larger Advertisers
Posted by Sean Callahan on Dec. 14, 2023
Squadron Taps InnovidXP to Measure & Optimize TV Investments for High-Growth Startups
Posted by Laura Foster - VP of Product Marketing on Dec. 12, 2023
Top 10 Innovid Blog Posts of 2023
Posted by Sean Callahan on Dec. 07, 2023
CTV x Commerce: Roundel & Innovid Look at Shopper Behavior & Ad Trends
Posted by Meg Coyle — VP of Communications on Nov. 28, 2023
How the Converged TV Disconnect Hits the Entertainment and Financial Services Industries Hardest
Posted by Sean Callahan on Nov. 20, 2023
The Converged TV Disconnect is Magnified for Media Buyers and Creatives
Posted by Sean Callahan on Nov. 14, 2023
Why the Media Rating Council is Poised to Become Even More Crucial
Posted by Blair Robertson on Nov. 08, 2023
Media Mavens: The Innovid Interview with Katie Driggs
Posted by Sean Callahan on Nov. 02, 2023
4 Scary Monsters That Frighten Media Strategists (and How to Escape the Fear)
Posted by Stacey Reney — Vice President, Marketing on Oct. 30, 2023
Top 8 Quotes from Advertising Week Showcasing the Power of CTV
Posted by Meg Coyle — VP of Communications on Oct. 26, 2023
What Impact Did the Writer’s Strike Have on TV Viewership and Advertising?
Posted by Stacey Reney — Vice President, Marketing on Oct. 24, 2023
Innovid's Continuing Focus on the Future of TV Advertising Measurement
Posted by Dave Helmreich on Oct. 19, 2023
THQ Nordic Partners with Paramount and Innovid and Exceeds Interactive CTV Engagement Benchmarks by 13x
Posted by Simeon Powers on Oct. 17, 2023
New Research Uncovers a Converged TV Disconnect, a Gap Between Insights and Results
Posted by Stacey Reney — Vice President, Marketing on Sep. 27, 2023
Looking Forward to 2024: A Message from Innovid's CCO
Posted by Dave Helmreich on Sep. 19, 2023
Innovid Unlocks the Power of InnovidXP Self-Learning for Media Partners
Posted by Justine Lee - Director of Learning & Development on Sep. 05, 2023
Case Study – Compulse x InnovidXP: Optimizations Spike CTV Campaign Outcomes for Finance Company
Posted by Allison Fazio — Copywriter on Aug. 29, 2023
Case Study – InnovidXP x Compulse Turbocharge Converged TV for National Law Firm
Posted by Allison Fazio — Copywriter on Jul. 18, 2023
Right Here, Right Now: Measurement & Creative Innovation at Cannes Lions ’23
Posted by Meg Coyle — VP of Communications on Jul. 17, 2023
Case Study — From Hurdles to High-Speed: Hybrid Ad Serving Helps Pharma Advertiser Increase Speed to Market
Posted by Sara Lambert - Senior Product Marketing Manager on Jun. 07, 2023
CTV & Creative: What We Learned Analyzing +330B Global Video Ad Impressions
Posted by Stacey Reney — Vice President, Marketing on May. 18, 2023
NBCU Is Building A Multi-Currency Future That Local Advertisers Can Count On
Posted by Frank Comerford — Chief Revenue Officer & President of Local Sales, NBCU on May. 15, 2023
AI in Ad Tech: Cutting Through Hype & Harnessing Potential
Posted by Cody Wymore - Director of Client Solutions on May. 10, 2023
InnovidXP Enables Local & National Advertisers to Drive Outcomes Across Connected TV & Streaming with Disney Advertising
Posted by Tal Chalozin - Co-Founder & Chief Technology Officer on May. 03, 2023
Apple, Attribution, & InnovidXP: How Innovid is Responding to Recent Privacy Enhancements
Posted by Laura Foster - VP of Product Marketing on Mar. 29, 2023
Case Study – Haleon Heals + Personalizes at Scale with Innovid DCO
Posted by Simeon Powers - Director, Ad Management on Mar. 28, 2023
It’s All About the Creative
Posted by Jerry Pittman - Senior Director, Sales on Mar. 23, 2023
Case Study: Panera x InnovidXP — The Bread & Butter of Streaming TV Advertising
Posted by Innovid on Mar. 16, 2023
Case Study: Canvas Worldwide x Innovid’s Automated Integration Saves Major Time
Posted by Innovid on Feb. 21, 2023
Adapting Mix, Measurement, & Creative Strategies for Converged TV
Posted by Meg Coyle — VP of Content Marketing on Feb. 08, 2023
4 Pillars of Championing Converged TV Campaigns
Posted by Jessica Hogue - General Manager of Measurement and Analytics on Feb. 07, 2023
Converged TV Unification is Happening Today!
Posted by Allison Fazio — Copywriter on Feb. 03, 2023
Adtech Empowers Industry Evolution: Predictions for 2023
Posted by Julia Berman - Sr. Content Marketing Manager on Jan. 24, 2023
3 CTV Strategies to Spur More CPG Brand Loyalty
Posted by Julia Berman - Sr. Content Marketing Manager on Jan. 11, 2023
Identity: Look Back/Look Ahead with Winterberry Group
Posted by Meg Coyle — VP of Content Marketing on Dec. 19, 2022
InnovidXP Picks Up Streaming Steam in Germany & U.K.
Posted by Laura Foster - VP of Product Marketing on Dec. 06, 2022
Innovid’s NEW Self-Paced Certification is Here
Posted by Justine Lee - Senior Director of Learning & Development on Dec. 05, 2022
The Great Unification of Converged TV is Here
Posted by Meg Coyle — VP of Content Marketing on Dec. 01, 2022
Extra Credit: Innovid Earns New MRC Accreditation!
Posted by Dale Older - Chief Product Officer on Nov. 23, 2022
Mechanizing Your Media Ops with DCO: Future-proof for 2023
Posted by Danielle Goh — Director of Client Success on Nov. 22, 2022
Fueling The Future of Creative with Auto Optimization
Posted by Dale Older - Chief Product Officer on Nov. 10, 2022
Scary Stories Consumers Tell in the Dark: Personalized Ads That Spook
Posted by Allison Fazio — Copywriter & Content Marketer on Oct. 31, 2022
*New* Ad Authoring Tool: Adobe Animate Composer
Posted by Dan Mouradian - Vice President, Global Client Solutions on Oct. 25, 2022
The One-Two Punch of Independent Global Ad Serving + Measurement at Scale
Posted by Meg Coyle — VP of Content Marketing on Oct. 10, 2022
AdTech on Deck: Currency vs. Measurement
Posted by Meg Coyle — VP of Content Marketing on Oct. 07, 2022
Add the CPG on CTV Guide to Your Cart
Posted by Stephanie Geno - Chief Marketing Officer on Sep. 22, 2022
How a Financial Brand Accelerated Engagement Through a Pivot to DCO
Posted by Simeon Powers - Senior Product Marketing Manager on Sep. 14, 2022
AdTech on Deck: Understanding VPAID vs VAST
Posted by Julia Berman - Sr. Content Marketing Manager on Sep. 06, 2022
Achieve Harmony in Your CTV Reach and Frequency
Posted by Meg Coyle — VP of Content Marketing on Sep. 02, 2022
Protect Your CTV Ad Dollars: Innovid Automates CTV Measurement with Leading Verification Partner, Oracle Moat
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Sep. 01, 2022
Why Incoming Professionals Should Choose A Career in Ad Tech
Posted by Kiara Gajo — Product Marketing Intern on Aug. 25, 2022
More Marketing Partners, More Problems
Posted by Cody Wymore - Director of Client Solutions on Aug. 19, 2022
What's Up with Invalid Ad Traffic?
Posted by Laura Foster - VP of Product Marketing on Aug. 08, 2022
Reimagine TV Advertising? We Did That—and There’s a Highlight Reel
Posted by Julia Berman - Sr. Content Marketing Manager on Jul. 28, 2022
What if We Never Had Third-Party Cookies?
Posted by Stephan Morse - Senior Product Marketing Manager, Identity & Partnerships on Jul. 19, 2022
What the Heck is an Ad Server? And Why Do I Need One?
Posted by Julia Berman - Sr. Content Marketing Manager on Jul. 07, 2022
9 Cutting-edge QR Code Advertising Strategies
Posted by Julia Berman - Sr. Content Marketing Manager on Jun. 21, 2022
Renault Group Outperforms Industry Benchmarks With Personalized Creative
Posted by Innovid on Jun. 16, 2022
Revolutionize TV Advertising with InnovidXP
Posted by Innovid on Jun. 15, 2022
CPG Brands and Sequential Messaging: Ads So Personalized, You Won’t Need the Skip Button
Posted by Barret Roberts - Head of Industry, CPG on Jun. 08, 2022
3 CTV Advertising Takeaways from General Motors
Posted by Julia Berman - Sr. Content Marketing Manager on May. 17, 2022
CTV Takes Center Stage in Latest Global Benchmarks
Posted by Jessica Hogue - General Manager of Measurement and Analytics on May. 11, 2022
Netflix Proves SVOD Might Be Going FAST
Posted by Julia Berman - Sr. Content Marketing Manager on May. 09, 2022
3 Trends in CPG Digital Commerce
Posted by Barret Roberts - Head of Industry, CPG on May. 02, 2022
Closing the Loop of Creative Optimization with Consumer Insights
Posted by Dan Mouradian - Vice President, Global Client Solutions on Mar. 07, 2022
Peach Joins Innovid Creative Bridge to Streamline Creative Delivery
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Feb. 10, 2022
Independent Converged TV Measurement Is Here
Posted by Zvika Netter - CEO and Co-Founder on Feb. 07, 2022
Innovid Partners with Cuebiq to Enable Visitation-Based Dynamic Creative Optimizations
Posted by Stephan Morse - Senior Product Marketing Manager, Identity & Partnerships on Jan. 24, 2022
Florida Virtual School Drives Engagement with Targeted Messaging and Interactive Trivia on CTV
Posted by Simeon Powers - Senior Product Marketing Manager on Jan. 13, 2022
The Surge in QR Code Usage Has Serious Lasting Power
Posted by Simeon Powers - Senior Product Marketing Manager on Dec. 28, 2021
Mondelez Ritz Personalizes Around Social Gatherings for a 340% Boost in CTR
Posted by Simeon Powers - Senior Product Marketing Manager on Dec. 22, 2021
OpenAP Selects Innovid as their Digital Partner for XPm, TV’s Cross-Platform Measurement Framework
Posted by Stephan Morse - Senior Product Marketing Manager, Identity & Partnerships on Dec. 09, 2021
From Imagination to Innovation: Innovid is officially a public company!
Posted by Zvika Netter - CEO and Co-Founder on Dec. 03, 2021
The Future of TV Isn’t Fragmented, It’s Connected.
Posted by Simeon Powers - Senior Product Marketing Manager on Nov. 30, 2021
Creativity Is A Bright Spot Amidst Identity Signal Loss Anxieties
Posted by Dan Mouradian - Vice President, Global Client Solutions on Nov. 15, 2021
Innovid Expands DoubleVerify Integration to Automate the DV Video OmniTag for Verification of Media Quality
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Nov. 08, 2021
Mondelez Beats Brand Benchmarks By Personalizing the Holidays
Posted by Simeon Powers - Senior Product Marketing Manager on Oct. 14, 2021
CTV, Product Marketing & Friendships: Life As An Innovid Intern
Posted by Matthew Enriquez on Sep. 30, 2021
Top 3 Identity Resolution Takeaways from Innovid and the ANA
Posted by Laura Foster - Senior Director, Product Marketing on Sep. 23, 2021
Davis Elen Advertising Taps Into Innovid to Drive Unique Reach For Toyota and McDonald’s
Posted by Stephan Morse - Product Marketing, Measurement and Partnerships on Sep. 22, 2021
Introducing Innovid Key: A Forward-Thinking Approach to Identity Resolution
Posted by Stephanie Geno - Chief Marketing Officer on Sep. 15, 2021
Innovid Expands Integration with IAS to Measure Media Quality Across CTV Ads
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Sep. 09, 2021
Innovid Measures 80% Unique Reach Percentage for General Motors
Posted by Stephan Morse - Product Marketing, Measurement and Partnerships on Aug. 31, 2021
SOC 2 Audit Completion, Part of Innovid’s Ongoing Commitment to Data Privacy
Posted by Kristine Dalton - Vice President of Compliance & Certifications on Aug. 24, 2021
Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall
Posted by Simeon Powers - Senior Product Marketing Manager on Aug. 17, 2021
The Inaugural Global Innolympics Games
Posted by Liel Golan - SVP, Human Resources on Aug. 11, 2021
Innovid Measures 87% Unique Reach Percentage for Whirlpool
Posted by Stephan Morse - Product Marketing, Measurement and Partnerships on Aug. 09, 2021
Employee Spotlight: Micaela Camardelli, Associate Director of Ad Operations
Posted by Liel Golan - SVP, Human Resources on Aug. 05, 2021
Decoding CTV Measurement: An In-Depth Look at Reach, Frequency, and ROI
Posted by Jessica Hogue - General Manager of Measurement and Analytics on Jul. 20, 2021
Employee Spotlight: Amit Dvir, Director of Software Engineering
Posted by Liel Golan - SVP, Human Resources on Jul. 01, 2021
The Importance of Storytelling Ads in Connected TV Advertising
Posted by Simeon Powers - Senior Product Marketing Manager on Jun. 29, 2021
Innovid Is Going Public
Posted by Zvika Netter - CEO and Co-Founder on Jun. 24, 2021
How to Achieve ROI Growth with Personalization at Scale: Lessons from Mondelez
Posted by Barret Roberts - Head of Industry, CPG on Jun. 22, 2021
Innovid Adds Audio Ad Server to Offering
Posted by Laura Foster - Senior Director, Product Marketing on Jun. 15, 2021
Bringing Real-Time Data to Live Sports Advertising
Posted by Dan Mouradian - Vice President, Global Client Solutions on Jun. 08, 2021
Employee Spotlight: Loren Davis, Sr. Client Operations Manager
Posted by Liel Golan - SVP, Human Resources on Jun. 01, 2021
The State of CTV Advertising Market: New Research with Digiday
Posted by Stephanie Geno - Chief Marketing Officer on May. 27, 2021
Life as a Product Manager at Innovid
Posted by Itzik Mitzmacher - Vice President of Product on May. 20, 2021
A Plea to Eliminate Manual Tag Wrapping
Posted by Kristi Martin - Senior Director of Client Services on May. 18, 2021
OTT Composer Changed the Game for Publishers
Posted by Jeffrey Ginzburg - Director, Partnership Development on May. 13, 2021
Auto Advertising Gains Horsepower: Video Insights from Innovid iQ
Posted by Stephanie Geno - Chief Marketing Officer on May. 12, 2021
CTV Advertising Takeaways from TVOT Live! 2021
Posted by Mimi Liu - Content Marketing Manager on May. 06, 2021
Employee Spotlight: Sabrina Menzies, Director of Client Services, APAC
Posted by Liel Golan - SVP, Human Resources on Apr. 29, 2021
Fostering Inclusivity in the Workplace: A Conversation with Innovid and Friends in the DEI Space
Posted by Justine Lee - Director of Learning & Development on Apr. 22, 2021
Innovid Expands Ad Server Integration with Moat by Oracle
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Apr. 20, 2021
The Awakening of Telecom: Video Insights from Innovid iQ
Posted by Stephanie Geno - Chief Marketing Officer on Apr. 15, 2021
Merging Work and Home: How Product Management Kept My Family Sane During The Pandemic
Posted by Keren Israely - Senior Product Manager on Apr. 13, 2021
Social’s Surge in the Time of Distancing
Posted by Simeon Powers - Senior Product Marketing Manager on Apr. 08, 2021
The Year Streaming Went Supernova: A Global Omni-Channel Benchmarks Report
Posted by Jessica Hogue - General Manager of Measurement and Analytics on Apr. 06, 2021
The Future of TV: A Clubhouse Chat
Posted by Tal Chalozin - Co-Founder & Chief Technology Officer on Apr. 01, 2021
Comcast Technology Solutions Becomes Latest Partner to Join Innovid's Creative Bridge
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Mar. 31, 2021
Employee Spotlight: Nirali Jain, Sales Director, Brand Solutions
Posted by Liel Golan - SVP, Human Resources on Mar. 30, 2021
Marketing Trends Podcast: Extending Audience Reach with CTV
Posted by Stephanie Geno - Chief Marketing Officer on Mar. 23, 2021
A Year of Marketing From the Living Room
Posted by Simeon Powers - Senior Product Marketing Manager on Mar. 18, 2021
Retail, CPG, Auto On The Rise: Video Insights from Innovid iQ
Posted by Stephanie Geno - Chief Marketing Officer on Mar. 16, 2021
What is Digital Identity? Decode it with Innovid’s New Cheat Sheet
Posted by Tal Chalozin - Co-Founder & Chief Technology Officer on Mar. 11, 2021
Making The Case: A Marketer’s POV on Cookie Consent
Posted by Laura Foster - Senior Director, Product Marketing on Mar. 02, 2021
What CTV Advertisers Should Learn From The Past
Posted by Dan Mouradian - Vice President, Global Client Solutions on Feb. 16, 2021
New Month, New Innovid iQ Data
Posted by Hilary Bronsnick - Senior Director, Marketing on Feb. 09, 2021
Anheuser-Busch Boosts Reach Efficiency: A 45% Decrease In Cost Per Unique Reach with Innovid CTV Insights
Posted by Stephan Morse - Product Marketing, Measurement and Partnerships on Feb. 02, 2021
The Best Things We Binged in 2020
Posted by Laura Foster - Senior Director, Product Marketing on Jan. 26, 2021
Innovid Announces Open API to Streamline Creative Asset Management
Posted by Sara Lambert - Product Marketing Manager, Platform Ad Serving on Jan. 21, 2021
Introducing Innovid iQ 2.0
Posted by Hilary Bronsnick - Senior Director, Marketing on Jan. 19, 2021
Innovid MRC Accreditation Covers Widest Breadth of Channels -- OTT, Video and Now Display
Posted by Zvika Netter - CEO and Co-Founder on Jan. 14, 2021
Predictions 2021: Scale, Data, and Identity Will Drive Rebound Success and Advertising Growth
Posted by Tal Chalozin and Jessica Hogue on Jan. 05, 2021
Innovid Named as a Media Measurement Technology Sample Vendor in The Gartner Marketing Technology Vendor Guide
Posted by Jessica Hogue - General Manager of Measurement and Analytics on Dec. 21, 2020
Ditch Your Ad Builder, There’s a Better Way
Posted by Dan Mouradian - Vice President, Global Client Solutions on Dec. 15, 2020
QR Code Advertising: The Comeback Kid of 2020 Tech
Posted by Laura Foster - Senior Director, Product Marketing on Nov. 16, 2020
Innovid Fall Benchmarks Show Connected TV Impressions Grew 55% YoY
Posted by Jessica Hogue - General Manager of Measurement and Analytics on Nov. 10, 2020
Innovid Introduces New Tech to Revolutionize Quality Control in Streaming Video Advertising
Posted by Tal Chalozin on Oct. 19, 2020
Innovid Named a Top Ad Tech Leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2020
Posted by Stephanie Geno on Oct. 13, 2020
[Video] Without Agility, Personalized Messaging Can't Keep Up with Consumers
Posted by Simeon Powers on Sep. 24, 2020
Innovid and Verizon Take a Major Leap Toward Scaling Interactive Ads on CTV
Posted by Stephan Morse on Sep. 21, 2020
[Video & Live Q&A] Innovid & Roku Discuss New Tricks for the Marketing Mix
Posted by Rashida Boyd on Sep. 09, 2020
[Video] Marketers Need an Integrated Approach to Omni-Channel Personalization: Here's How
Posted by Simeon Powers on Aug. 27, 2020
Consumers Reveal Their Perspective on Sharing Data
Posted by Rashida Boyd on Aug. 13, 2020
Innovid Introduces Dynamic Plug & Play Strategies to Simplify Personalization
Posted by Simeon Powers on Aug. 06, 2020
Innovid Partners With Pixability to Advance Personalization Optimization on YouTube
Posted by Laura Foster - Senior Director, Product Marketing on Jul. 30, 2020
What Consumers Want: Exploring Personalization Trends and Attitudes in 2020
Posted by Rashida Boyd on Jul. 13, 2020
[Interactive] 12 Questions to Answer Before You Execute An Omni-Channel Personalization Campaign
Posted by Rashida Boyd on Jul. 13, 2020
Forrester Now Tech: Creative Advertising Technologies
Posted by Innovid on Jun. 08, 2020
Industry Experts Give Six Facts To Elevate Any TV Measurement Strategy [Audio]
Posted by Rashida Boyd on Mar. 03, 2020
Super Bowl 2020 Won Millions of Viewers, But Did It Fumble On Innovation?
Posted by Rashida Boyd on Feb. 04, 2020
Too Many Cookies in Google Chrome’s Kitchen (What You Need To Know)
Posted by Rashida Boyd on Jan. 22, 2020
Can You Guess How These Global Brands Are Thinking About TV Advertising?
Posted by Rashida Boyd on Jan. 16, 2020
We'll Answer These Five Critical TV Advertising Questions At CES
Posted by Rashida Boyd on Dec. 11, 2019
Reinvention Emerges As A Key Theme At This Year’s ANA Masters of Marketing
Posted by Rashida Boyd on Oct. 08, 2019
Calling All Cord-Cutters: Advertising Week NY Day 3
Posted by Rachel Conforti on Sep. 26, 2019
Rethinking TV: Driving Growth, Relationships and Experiences Through Data
Posted by Rachel Conforti on Sep. 25, 2019
How Brands are Scaling Success in Connected TV: Advertising Week NY Day 2
Posted by Rachel Conforti on Sep. 24, 2019
TV is the talk of the town at Advertising Week NY
Posted by Rachel Conforti on Sep. 23, 2019
What we heard from brands at the ANA Digital & Social Media Conference
Posted by Stephanie Geno on Jul. 30, 2019
Why Prioritizing Personalization Is Paramount
Posted by Beth-Ann Eason on Jul. 23, 2019
Resetting the Rules: Tips on Becoming Your Own Boss
Posted by Rachel Conforti on Jul. 11, 2019
Why consumer engagement is key for back-to-school retail campaigns
Posted by Beth-Ann Eason on Jun. 13, 2019
Tune In: How Connected TV Drives Return on Ad Spend
Posted by Tal Chalozin on May. 07, 2019
The Meteoric Rise of Connected TV: 2018 Global Video Benchmarks
Posted by Innovid on Mar. 28, 2019
Kellogg’s Pringles, CBS Interactive, and Innovid Debut First Live Streaming Interactive TV Advertising Campaign during the Big Game
Posted by Tal Chalozin on Feb. 28, 2019
[WATCH] Talking shop w/ video marketers: How do you measure video success?
Posted by Innovid on Feb. 27, 2019
[WATCH] Talking shop w/ video marketers: What is the biggest barrier to doing more personalized, data-driven digital video?
Posted by Innovid on Feb. 20, 2019
[WATCH] Talking shop w/ video marketers: What data-driven video strategies are you employing to stay relevant?
Posted by Innovid on Feb. 13, 2019
[WATCH] Talking shop w/ video marketers: What video strategies are you leveraging on social channels to make the most impact with those audiences?
Posted by Innovid on Feb. 06, 2019
[WATCH] Talking shop w/ video marketers: How do you ensure your video marketing reaches and resonates with your audiences?
Posted by Innovid on Jan. 30, 2019
[WATCH] Talking shop w/ video marketers: how are you reaching OTT and CTV audiences?
Posted by Innovid on Jan. 24, 2019
CES 2019 Recap Through the Eyes of the New Consumer
Posted by Rick Eason on Jan. 15, 2019
CES 2019: 5G, Transparency, TV Innovation & OTT Measurement Take Center Stage
Posted by Beth-Ann Eason on Jan. 14, 2019
OTT TV Advertising Takes the Lead in Attention and Engagement
Posted by Beth-Ann Eason on Jan. 10, 2019
Innovid CTO & Co-Founder, Tal Chalozin, Inducted into the American Advertising Federation (AAF) Hall of Achievement
Posted by Rachel Conforti on Nov. 13, 2018
Introducing... the Mobile Programmatic Video Buyer’s Guide!
Posted by Innovid on Nov. 12, 2018
Innovid, Compass Point Media and Johnsonville Win Big at The Drum Digital Trading Awards
Posted by Liz O'Connell on Nov. 02, 2018
Key Takeaways for Auto Marketers from J.D. Power Automotive Roundtable
Posted by Michael Tuminello on Oct. 29, 2018
Top 3 Takeaways from the NAB Streaming Summit
Posted by Jeffrey Ginzburg on Oct. 26, 2018
Relevance, Connected TV & Measurement: Top 3 Themes from NY Advertising Week
Posted by Kelsey Wahl on Oct. 05, 2018
[Watch] Fox Business Talks Personalization in The Connected Living Room with Innovid
Posted by Rachel Conforti on Sep. 05, 2018
Innovid Introduces Viewability Metrics Reporting For YouTube Ads And Joins Google Measurement Partner Program
Posted by Innovid on Jul. 22, 2018
[INFOGRAPHIC] The Evolution of Video Ad Standards
Posted by Michael Tuminello on Jul. 13, 2018