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Why does Innovid's ad server thrive where tech giants have walked away from the ad server business? Innovid's independence plays a larger role.
Innovid is focused on the future of TV ad measurement for brands, agencies, and publishers in the fast-approaching world of 100% digital TV.
Innovid CCO Dave Helmreich reinforces the company's commitment to reimagining the possibilities of TV and says a new pricing structure is planned for 2024.