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[INFOGRAPHIC] The Evolution of Video Ad Standards

Written by Michael Tuminello

Video advertising standards continue to evolve to address industry changes. The latest version of VAST, VAST 4.1, was just released by the IAB, as I discussed on AdExchanger.

Check out our infographic on the latest standards in digital video to better understand how VAST and VPAID have evolved over time, as well as the concerns leading to the introduction of VAST 4.1.

Click here or below to download the infographic:

 

[Infographic] 2018 Video Standards Overview

 

Topics: Digital Video, vast, VPAID, Vast 4.1