Innovid Expands DoubleVerify Integration to Automate the DV Video OmniTag for Verification of Media Quality
There's no doubt that scalability and efficiency are two of the driving factors for marketers when selecting their preferred partners. This is perhaps nowhere more important than when selecting third-party measurement partners, especially when it ...
Innovid Adds Audio Ad Server to Offering
Let me start by saying something extremely controversial for someone living in Los Angeles: I miss my commute. Do I love being stuck in traffic for an hour each morning and night? No. Getting honked at for not going 15 mph over the speed limit? ...
Comcast Technology Solutions Becomes Latest Partner to Join Innovid's Creative Bridge
Earlier this year Innovid announced the development of a new API, Creative Bridge, aimed at eliminating manual work when securely passing creative assets for campaign delivery. Today, we’re excited to announce that Comcast Technology Solutions is ...
Innovid Announces Open API to Streamline Creative Asset Management
Let’s run through the process of digital asset delivery, or should I say the historically broken process of creative asset management. It starts with hundreds (and sometimes even thousands) of creative assets. These assets are hosted and managed ...
Innovid MRC Accreditation Covers Widest Breadth of Channels -- OTT, Video and Now Display
Today, we’re excited to announce that the Media Rating Council (MRC) has granted Innovid accreditation for the measurement of rendered display ad impressions.This achievement makes us the first to feature MRC accreditations spanning OTT, video, and ...