Cannes Recap: The Future of TV is Now
The meetings have wrapped, the yachts have been returned to their rightful owners, and all is quiet ...View Article
Advertising Trends to Look For at Cannes 2019
The advertising industry is converging on the French Riviera for its annual week of rosé swilling, ...View Article
Why consumer engagement is key for back-to-school retail campaigns
This piece originally appeared on The ANA's Forward Summer break has only just started in most ...View Article
Tune In: How Connected TV Drives Return on Ad Spend
As the IAB NewFronts wind down and television Upfronts begin to heat up, there’s one clear trend ...View Article
The Meteoric Rise of Connected TV: 2018 Global Video Benchmarks
Every year, Innovid analyzes hundreds of millions of video impressions globally, spanning desktop, ...View Article
Kellogg’s Pringles, CBS Interactive and Innovid Debut First Live Streaming Interactive CTV Campaign during the Big Game
We’re proud to announce we launched the first-ever live streaming interactive Connected TV campaign ...View Article
[WATCH] Talking shop w/ video marketers: How do you measure video success?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask industry ...View Article
[WATCH] Talking shop w/ video marketers: What is the biggest barrier to doing more personalized, data-driven digital video?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask Carmen ...View Article
[WATCH] Talking shop w/ video marketers: What data-driven video strategies are you employing to stay relevant?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask Sarah ...View Article
