Reinvention Emerges As A Key Theme At This Year’s ANA Masters of Marketing
As thousands of senior marketers from the world’s biggest brands descended upon sunny Florida to ...View Article
Why consumer engagement is key for back-to-school retail campaigns
This piece originally appeared on The ANA's Forward Summer break has only just started in most ...View Article
Tune In: How Connected TV Drives Return on Ad Spend
As the IAB NewFronts wind down and television Upfronts begin to heat up, there’s one clear trend ...View Article
The Meteoric Rise of Connected TV: 2018 Global Video Benchmarks
Every year, Innovid analyzes hundreds of millions of video impressions globally, spanning desktop, ...View Article
Kellogg’s Pringles, CBS Interactive and Innovid Debut First Live Streaming Interactive CTV Campaign during the Big Game
We’re proud to announce we launched the first-ever live streaming interactive Connected TV campaign ...View Article
[WATCH] Talking shop w/ video marketers: How do you measure video success?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask industry ...View Article
[WATCH] Talking shop w/ video marketers: What is the biggest barrier to doing more personalized, data-driven digital video?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask Carmen ...View Article
[WATCH] Talking shop w/ video marketers: What data-driven video strategies are you employing to stay relevant?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask Sarah ...View Article
[WATCH] Talking shop w/ video marketers: What video strategies are you leveraging on social channels to make the most impact with those audiences?
In the latest installment of our video series, Talking Shop with Video Marketers, we ask Chelsea ...View Article
