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INNOBLOG

Reinvention Emerges As A Key Theme At This Year’s ANA Masters of Marketing

  As thousands of senior marketers from the world’s biggest brands descended upon sunny Florida to ...
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Resetting the Rules: Tips on Becoming Your Own Boss

 
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Why consumer engagement is key for back-to-school retail campaigns

This piece originally appeared on The ANA's Forward  Summer break has only just started in most ...
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Tune In: How Connected TV Drives Return on Ad Spend

As the IAB NewFronts wind down and television Upfronts begin to heat up, there’s one clear trend ...
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The Meteoric Rise of Connected TV: 2018 Global Video Benchmarks

Every year, Innovid analyzes hundreds of millions of video impressions globally, spanning desktop, ...
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Kellogg’s Pringles, CBS Interactive and Innovid Debut First Live Streaming Interactive CTV Campaign during the Big Game

We’re proud to announce we launched the first-ever live streaming interactive Connected TV campaign ...
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Top 3 Takeaways from the NAB Streaming Summit

Top broadcasters, tech innovators, and TV industry heavy-hitters filled the Jacob Javits Center ...
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