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INNOBLOG

Retail, CPG, Auto On The Rise: Video Insights from Innovid iQ

Just about a year after lockdowns upended life -- and advertising -- across the world, we’re starting to see the light at the end of the COVID-19 tunnel. Vaccines are being distributed, things are starting to reopen, and advertising dollars are ...
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Why consumer engagement is key for back-to-school retail campaigns

This piece originally appeared on The ANA's Forward  Summer break has only just started in most American schools but savvy brand marketers in the retail sector are already preparing to launch their back-to-school campaigns.
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