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INNOBLOG

[WATCH] Talking shop w/ video marketers: How do you measure video success?

  In the latest installment of our video series, Talking Shop with Video Marketers, we ask industry leaders at Microsoft, GroupM, and HP how they measure video success.  
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[WATCH] Talking shop w/ video marketers: What is the biggest barrier to doing more personalized, data-driven digital video?

  In the latest installment of our video series, Talking Shop with Video Marketers, we ask Carmen True, Global Head, Digital Experience and Marketing Innovation, HP, and Steve Sirich, General Manager, Microsoft Advertising at Microsoft what their ...
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[WATCH] Talking shop w/ video marketers: What data-driven video strategies are you employing to stay relevant?

  In the latest installment of our video series, Talking Shop with Video Marketers, we ask Sarah Warner, Managing Partner/Digital Investment Lead, Programmatic & Video, at GroupM, and Alegra O'Hare, VP Global Brand Communications, at Adidas ...
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[WATCH] Talking shop w/ video marketers: What video strategies are you leveraging on social channels to make the most impact with those audiences?

  In the latest installment of our video series, Talking Shop with Video Marketers, we ask Chelsea Phillips, VP, Value & Beyond Beer Brands, AB InBev, and Janelle Anderson, VP, Global Marketing at American Airlines what video strategies they ...
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[WATCH] Talking shop w/ video marketers: How do you ensure your video marketing reaches and resonates with your audiences?

  In the latest installment of our video series, Talking Shop with Video Marketers, we ask industry leaders from Adidas Originals & Style, HP, AB InBev, and American Airlines how they ensure their video marketing resonates.  
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3 Must-Know Tips for Better Facebook Video Marketing


With over 2 billion monthly active users, Facebook has garnered a mass following of consumers around the world—and also created a name for itself as a top channel for video engagement. But Facebook is a unique channel, and thus requires unique video ...
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