Download Digiday and Innovid’s latest report to see where the industry stands in its CTV advertising journey.
The ANA and Innovid conducted an unprecedented study across 20 of the largest advertisers to decode CTV measurement and uncover the truth behind common myths.
Innovid's Global Omni-Channel Benchmarks Report represents the most complete view of video and display advertising data available in the industry based on how trends have shifted throughout the COVID-19 pandemic.