Innovid

Innovid is focused on the future of TV ad measurement for brands, agencies, and publishers in the fast-approaching world of 100% digital TV.

Innovid CCO Dave Helmreich reinforces the company's commitment to reimagining the possibilities of TV and says a new pricing structure is planned for 2024.

Innovid developed a hybrid ad serving approach with CMI Media Group and Compas that enabled the pharma agencies to get to market quicker.

Advertisers have been calling for more advanced measurement solutions that can provide a unified, cross-platform view of linear and CTV advertising + actionable metrics for reach and outcomes. Innovid is proud to partner with NBCUniversal to meet advertiser and publisher needs across the ecosystem.

Innovid and Disney Advertising are collaborating to provide advertisers with always-on, actionable insights across select Disney digital and streaming inventory. With InnovidXP, advertisers can now measure outcomes like app conversion and web visitation. Learn more here.