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Articles by

Tal Chalozin

Innovid Introduces New Tech to Revolutionize Quality Control in Streaming Video Advertising

It doesn't take Sherlock Holmes to figure out that Innovid stands for innovation in video. When we started Innovid 14 years ago, we had a goal to change how the world engages with video. That goal has since broadened, driving the ways in which ...

Tune In: How Connected TV Drives Return on Ad Spend

As the IAB NewFronts wind down and television Upfronts begin to heat up, there’s one clear trend that bridges the two: the convergence of digital and linear television. As the leading independent video and connected TV advertising platform, Innovid ...

Kellogg’s Pringles, CBS Interactive, and Innovid Debut First Live Streaming Interactive TV Advertising Campaign during the Big Game

We’re proud to announce we launched the first-ever live streaming interactive Connected TV campaign for a Kellogg’s Pringles spot during this year’s Super Bowl LIII. The interactive TV advertising campaign delivered addressable creative, shoppable ...

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