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Oct 10, 2024

Innovid's Wins in 2024... So Far

Vince Lombardi, the Hall of Fame football coach the Super Bowl trophy is named after, is famous for saying, “Winning isn’t everything; it’s the only thing.” 

Well, first of all — lighten up, Vince. 

And second, we agree that if you’re going to compete, you might as well win. At Innovid, we have been on a winning streak this year, which represents our commitment to helping our customers thrive. We’ve announced unbeatable deals with Netflix, Nielsen, Yahoo DSP, Vizio, Roku, and others in 2024 that will lead to even bigger wins for everyone involved in the near future. 

Here are our other wins and awards that recognize Innovid’s consistent innovation, amazing people, and outstanding efforts to make the advertising ecosystem more effective, efficient, and sustainable for brands, agencies, publishers, and ad tech partners.

2024 AdExchanger Awards

Most recently, the 2024 AdExchanger Awards recognized Innovid’s groundbreaking Harmony initiative as the “Most Innovative TV Advertising Technology” category winner. Harmony aims to keep TV open for everyone and controlled by no one — optimizing the CTV advertising ecosystem by avoiding the pitfalls of digital advertising’s past. 

As part of the initiative, Innovid released Harmony Direct, a product that streamlines workflow for guaranteed, non-biddable CTV media by removing all friction points — including additional technology hops, fees, and energy waste. Our latest innovation, Harmony Frequency, provides DSPs with frequency intelligence across a brand’s entire media portfolio before they bid —  to reduce ad waste, strengthen campaign effectiveness, and improve the viewing experience. 

Inc.’s Best Workplaces

Innovid was named to Inc.’s annual Best Workplaces list, which recognizes companies that have created exceptional workplaces and company cultures. After collecting data from thousands of submissions, Inc. selected 543 honorees in 2024. Each nominated company took part in an employee survey, which included topics such as management effectiveness, perks, fostering employee growth, and overall company culture. Innovid believes that creating a company culture where the people know they are valued translates into passion for our mission and better service for our customers.

“Each year, Inc.’s Best Workplaces program recognizes the very best in terms of companies that have fostered a truly amazing culture,” Mike Hofman, Editor-in-Chief, Inc., said. “We use hard metrics and data as well as qualitative measures for judging in order to find the very best – and we’re proud that the program is highly selective.” 

Digiday’s Best Measurement Tool

Innovid won “Best Measurement Tool” in the 2024 Digiday Video & TV Awards. Digiday recognized us for our InnovidXP platform and our Harmony Instant Optimization product. Here’s what Digiday had to say: “Innovid serves over 1.2 billion ads and collects 6 billion data points daily to fuel powerful insights. With InnovidXP’s instant optimization tool, the platform lets advertisers close the measurement-action gap and continuously activate against those insights.” Added Innovid CMO Dani Cushion: “Innovid’s global measurement platform provides an unrivaled view of the CTV and linear universe and allows for instant optimization to continuously improve campaign reach and outcomes.”

ITVT Awards for Leadership

The ITVT Awards recognized Innovid as “the company that demonstrated the greatest achievement in Connected TV” in the past year. At Innovid, we’re committed to help brands, agencies, publishers, and ad tech partners solve the challenges facing CTV advertising. Here are some examples of how we are innovating to make CTV advertising even more effective:

  • We close the measurement/optimization gap. In 2023, Innovid launched Instant Optimization, a machine-learning solution within our InnovidXP platform that allows advertisers to immediately optimize ad performance in flight.
  • Our ad-serving data is our superpower. We’re the platform of choice for streaming delivery — each day we serve 1.2 billion ads (the equivalent of 300 years of video) and collect 6 billion data points daily. Our ad server is the foundation that provides the technology to make measurement insights actionable, enabling advertisers to continuously uncover and activate a loop of optimization opportunities.
  • We empower advanced creative, at scale, during live events. With live events such as sports and awards shows migrating to streaming, Innovid’s latest feature within its CTV Composer product enables brands and publishers to create interactive CTV experiences in-house, at scale, for high-volume streamed events. 

AdExchanger Programmatic Power Players List

Innovid was named one of AdExchanger Programmatic Power Players, which is AdExchanger’s definitive list of the top agencies and strategic partners.” Innovid was chosen from hundreds of global submissions, and “AdExchanger’s editors evaluated each entry based on the strength and breadth of its offerings and its documented case studies.” 

B+C/Multichannel News 40 Under 40: Andrew Longworth

Andrew Longworth, Innovid’s VP-Advanced TV, was named to Broadcasting+Cable Multichannel News’ 40 Under 40 list. This list honored a “special group of creative, imaginative, tech-savvy visionaries with new perspectives and game-changing ideas.” Andrew was also included on Business Insider’s Rising Stars of Adtech 2024, a list of 33 people driving innovation and action in advertising technology.  

Cynopsis Top Women in Media: Stacey Reney

Stacey Reney, Innovid’s SVP-Marketing, was named a “marketing trailblazer” by Cynopsis’ 2024 Top Women in Media. This award “acknowledges the diverse talents and expertise of women shaping the media landscape.” In over her three years at Innovid, Stacey has driven a comprehensive strategy covering brand awareness to consideration — ultimately proving marketing’s indispensable role in contributing to revenue.  

See how Innovid can help you win with shoppable advertising. Download our guide, "Holiday Shoppable Advertising Unwrapped."

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