As a leader in CTV, Innovid continues to invest heavily in resources and development to make our clients’ lives easier through automation. Early last year, Innovid developed Creative Bridge, an API-based solution to streamline asset delivery. This solution focuses on mitigating the time spent (and subsequent headaches) incurred for clients while ensuring their ads are of the highest quality across all screens. Today, we are excited to announce that Peach, a market leader in video advertising workflow and delivery, is the latest digital asset management platform partner to integrate with Innovid Creative Bridge.
“As a media-independent platform, Innovid has the unique ability to both develop deep integrations with partners, as well as offer our own proprietary solutions to better our clients' campaign activation experiences,” says Dale Older, Chief Product Officer at Innovid. “To see leading asset management platforms, like Peach, integrate with Innovid’s Creative Bridge validates how valuable this solution is for our mutual clients, and we are thrilled to see the growing adoption.”
“By integrating with Innovid Creative Bridge, Innovid and Peach can continue our mission to streamline ad workflows through simple, fast, and accurate tools that connect up the ecosystem,” says Ben Regensburger, Chief Executive Officer at Peach “We are very excited to be partnering with a leading platform in CTV to accomplish this for our mutual clients.”
For more information about Innovid’s ad serving solutions, please visit here.