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Campaign Magazine partnered with Innovid to interview some of the industry’s brightest advertising executives from Unilever, NBC Universal, and more.
What would marketers be using today if third-party cookies never existed? It's not just a hypothetical. Read more for cookieless identity solutions.
Let’s be honest—do you really know what an ad server is? You can probably deduce that it’s a platform for serving ads. In essence it is.
QR code advertising is so hot right now. Why? With QR codes, CTV advertisers can engage viewers at every stage of the marketing funnel. Here are 8 QR code strategies to take your interactive video ads to the next level.
Renault was looking to increase brand awareness and gain interest in their new 2021 Duster. The approach: creative personalization.