Kelsey Wahl

At Advertising Week, three major themes saturated the conference — reiterating the need for the industry to work together and make advertising better for all.

Video is a big deal for brand marketers—but what are their next steps to make their video marketing success this year? Check out our videos to find out!

This year, marketers accelerated strengthening their personalization strategies. Personalized video marketing can result in a 200% lift in brand metrics.

Check out these tips to make your Facebook video more effective and optimize for mobile-first, interactive, and data-driven experiences.

Streaming services pushed cable into the realm of nice-to-have rather than a necessity. Learn more about why it's time to give up your cable subscription.