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Dan Mouradian - Vice President, Global Client Solutions

Vice President, Global Client Solutions

Recent Posts

What CTV Advertisers Should Learn From The Past

Advertisers are creatures of habit. They optimize to find what works and then aim for scale. It serves them well in a data-driven world, where their every move must be justified by ROI, but can also prevent them from achieving unimaginable results. 
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Ditch Your Ad Builder, There’s a Better Way

I don’t want to shock the world here, but creative is crucial to performance. You can target media perfectly, implement data signals that allow you to deeply understand your audience, and at the end of the day if you’re just showing them the same ...
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