Consumers revealed how they feel about sharing their data with brands, but how much are people willing to trade for more relevant ads? Click to find out.

The last thing you need is another overly complicated personalization strategy. Not to worry — our Dynamic Plug & Play strategies make things simple.

Learn how new enhancements from Innovid and Pixability are enabling brands to fully realize the promise of personalization where consumers engage most.

Before you launch a personalized or dynamic creative ad campaign, answer these 12 essential questions.

Learn consumer likes, dislikes, and preferences in Innovid's new study entitled 2020 Consumer Attitudes on Personalized Ads.

Innovid is proud to be included by independent research firm Forrester in their Now Tech: Creative Advertising Technologies, Q2 2020 report.

How can one best use a channel that is household-based but has as much targeting and measurement of digital? We look at 6 things advertisers should consider.

We asked Innovid CTO Tal Chalozin for his take on Super Bowl 2020, the big tech behind the big game, and what did and didn't work for TV advertisers.

Google announced it will phase out third-party cookies by 2022 and replace it with the “Google Privacy Sandbox.” Here's what advertisers need to know.

Can you guess how these global brands are thinking about TV advertising? Test your knowledge on what top executives are looking to learn at this year's CES.