With all of the global shifts one thing remains certain: brands that have agile, relevant messaging will continue to win consumers over in both prosperous and challenging times. The difference between now and the past decade of personalization is that while the concept is not new, behaviors, technology, data, and devices available today demand an updated mindset and approach.
According to Innovid’s Global Video Benchmark Report, 335% more engagement was achieved with dynamic and or interactive content ads as compared to standard ads.
Want to learn how to stay ahead of the trends, maximize your campaign personalization efforts, and ask the right questions? You are in the right place. The Brand Marketer Starter Kit provides easy to implement strategies to create maximum engagement in an omni-channel world. This six part report covers:
Whether you’re new to personalization or want to better understand new trends, this starter kit has something for everyone. Download it today!
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