Learn how Haleon used Innovid DCO tools to target audiences with personalized ads — boosting connections, clickthrough rates, and efficiency.
Converged TV marketers should measure more creative. Learn how creative metrics help reach and engage audiences, and moreover, inspire action.
Learn how Panera’s agency, Publicis, used InnovidXP to inform optimizations, capture cost efficiencies, and increase unique reach in streaming ads.
Learn how Canvas Worldwide, one of the fastest growing media agencies, saved an average of 60 minutes per campaign with Innovid's Google Campaign Manager integration.
Innovid and Ascendant Network surveyed 100+ senior-level marketers to see how media and creative strategies have evolved in the age of converged TV.
Master the pillars of building successful converged TV campaigns, including data–because, thanks to the abundance of new metrics at our fingertips, measurability is greater today than ever before.
Unify your converged TV campaigns today! The technology & data exist to connect the dots across linear, CTV, & digital.
What will this year bring across the converged TV landscape? We have predictions from the top experts in adtech.
We're digging into data-backed streaming strategies to boost brand loyalty on CTV.
Identity resolution is one of the most talked-about areas of adtech, and also one of the most complex. We spoke with experts from Winterberry Group about what defined identity resolution this year, and what we can expect in 2023.